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A New Development in Augmented Reality, by Cactus

admin | 2009-09-11

We continue to work with augmented reality. This time it was for Sadesa.
For the presentation of their Spring-Summer 2011 season, we created an original, interactive application that allows users to experiment with various leathers on a shoe model and learn about their characteristics.
The result is an application that, aside from being innovative, attractive and interactive, is extremely useful in demonstrating how different leathers can be applied to footwear.
Go to the site and try it for yourself!

arhome.jpg arcaptura.jpg

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Four Videos, One Concept, One Community

admin |

Sadesa launches their Spring-Summer season and calls on us once again for the campaign.

Conceptualizing a tribal community, we created four audiovisual pieces that provide a realistic representation of them.

The four clips synthesize their spirit, blending mysticism and a strong element of color against a background of intriguing music.

wise01.jpg cool01.jpg green01.jpg women02.jpg

wise02.jpg cool02.jpg green02.jpg women01.jpg

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Cactus
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